Launching or re-launching a website - don't make those mistakes!
Whether you launch a website or relaunch an existing one, things might seem easy at first sight but traps are everywhere!
I have launched and relaunched quite a few website in the past few years. I have made countless mistakes which I have learned from.
Launching a website might seem like an easy job but often turns out to be over-complicated: things are constantly delayed, the final result is completely different from the original idea and the real purpose of the website isn't really fulfiled.
When it comes to re-launching a website, it is usually even worse. On top of all the things I just mentioned, there is also the risk of losing the existing traffic, content and value.
For all those reasons, I have put together two quick guides of things to take into consideration before launching or relaunching a site.
Launching your website: the 10 steps to a smooth process
Re-launching your website: 10 steps to avoid chaos
Last update: 2026-04-19 Tags: website launch organization list
Entrepreneur specialized in web marketing, I have been developing online platforms and strategies for numerous companies across Europe and Asia.Through those experiences I have managed large teams and handled various projects involving Marketing Strategy, digital marketing, SEO, communication & PR, web development, trade shows & exhibitions, social media, emailing campaigns, design, etc.
In this blog I share my experience and knowledge. Please feel free to reach out if you have specific projects for which you would need my expertise.
Julien Rio.
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