Entrepreneur, marketing expert and Certified Customer Experience Professional (CCXP), I have worked in multiple industries across Europe and Asia for the past 14 years. Through those experiences I have been in charge of Marketing Strategy and managed both small and large international teams, focusing on all aspects of traditional and digital marketing, including branding, SEO, SEM, communication & PR, web development, events, social media, ABM & emailing campaigns, design, etc.
I founded myfairtool in 2015 in Hong Kong to offer a solution for companies exhibiting at trade shows to better manage their event and improve their outcome. For the same reasons, I wrote
The Trade Show Chronicles in 2017.
I then moved to Paris, France, to lead the international marketing effort for Dimelo (acquired by RingCentral in 2018) a software company specialized in omni-digital customer care and helped with the acquisition by RingCentral. Since then, I have become AVP, International Marketing, leading all Marketing and BDR teams, including strategic partnerships, outside North America. In 2023, I published
Customer Experience Unearthed with a foreword by Shep Hyken.
I was in the Top 5 Leaders Crafting the Future of Business in 2024 (
Magnate View Magazine), Top 20 Unified Comms Influencers 2023 (
UCX USA), Top 10 most Influencial Marketing & Communication Director France 2022 (
Culture RP), elected 14th Unified Comms Influencers World 2020 (
Mio), 7th most influencial marketer in France 2020 (
Brandwatch) and 17th #LinkedInROCKSTARS world 2020 (
Meller Marketing).