I have an atypical skillset that allows me to understand and manage all the aspects of marketing: communication, promotion, design, programing and planning.
Here is a short overview of some of the companies I've worked for in the past 9 years across multiple industries.
Interviews, publications, conferences, references - find out more about me and my activities on various media and blogs.
Les Echos publie ma tribune "Soldes et relation client : comment gérer les pics de demande ?"
MarTech Series covers marketing technology news and publishes my article "The Benefits of Empowering Agents to Go Omni-Digital" co-written with Cédric Blum.
Media d’influence sur la transformation des entreprises, Alliancy publie ma tribune sur les 4 technologies pour se rapprocher de ses clients.
What is an omni-digital customer strategy?
Le site übergizmo publie ma tribune au sujet de Duplex: "L'intelligence artificielle de Google... Pas totalement autonome"
The blog "BOLT" quotes me in the article "How P&C Insurance Carriers Can Create Personalized, On-Demand Experiences"
The UK specialist in Customer Care and Contact Center talks about my presentation at the Call & Contact Center Expo in London last March.
Interview publiée sur RelationClient Mag au salon Stratégie Clients de Paris. "Une expérience client uniforme avec RingCentral Engage"
Le site le Journal du Net publie mon article sur l'expérience client "ce que la théorie de la vitre brisée peut nous apprendre"
I was interviewed at the Call & Contact Center Expo in London in March 2019 by Patrick Watson from UC Today to talk about RingCentral and the importance of unifying digital communication.
Workshop sur le sujet de la Relation Client via messaging (WhatsApp, Apple Business Chat, Messenger, In-app) avec Cédric Blum de Doctolib sur le salon Stratégie Clients.
Conférence plénière avec RingCentral et La Redoute sur le sujet de la Communication Collaborative et de la Relation Client Omni-digitale - salon stratégie clients
Call Center Helper mentions me in the article "5 Contact Centre Improvement Strategies"
Interview with Patrick Watson from UC Today at Call & Contact Center Expo in London in the RingCentral booth to talk about collaborative communication, work as one and omni-digital.
Mon interview avec DataXcentric: "SaaS et relation client : quelle valeur ajoutée ?"
Le blog français du marketing comarketingnews publie mon article "Relation client: 10 astuces pour (bien) utiliser les applications de messaging"
Le magazine français de la Relation Client RelationClientMag me cite dans son article "L'insatisfaction client est-elle (vraiment) une chance pour l'entreprise ?"
Webinar with Shep Hyken and Bob Fernekees - Every Moment Matters: The Rise of Omni-Digital Customer Engagement
MarTech Series interviews me on the future of digital customer service and the importance of cloud solutions.
I was invited by Call Centre Helper to talk at a webinar around tips for high customer satisfaction.
My latest article published on CustomerThink in the UK: "10 Tips for using Messaging Apps in Customer Care"
Le magazine français les clés du digital m'interview sur le sujet des silos technologiques au sein des contacts centers dans un contexte omni-digital.
The UK blog MyCustomer.com publishes my article about the Broken Windows theory in the customer engagement world.
The British marketing magazine MarTechSeries publishes my article about Google+ and Google my Business and their impact on customer care.
Speaking about omni-digital customer care at the London Customer Experience Management in Telecoms Europe with Dimelo and RingCentral
The British blog from OneWeek Media publishes my Opinion Piece about the differences between omni-channel and omni-digital in contact center.
The English magazine MyCustomer specialized in customer experience shares my insights for 2019.
Le magazine CoMarketing News publie ma tribune "Expérience Client : A la recherche du bonheur…"
Le magazine français du service client RelationClient Mag publie mon article sur les tendances de la Relation Client en 2019.
Le numéro spécial des 20 ans de Relation Client Mag me cite dans son article sur l'insatisfaction client.
Speaking at ConnectCentral 2018 in San Francisco with RingCentral about omni-digital customer care.
Première interview Radio avec Radio Village Innovation sur le thème des chatbots et leur rôle dans la Relation Client digitale.
Le magazine Belge "inside digimedia" publie mon article sur le lien entre transformation digitale et relation client à l'occasion du salon Digital First de Bruxelles.
Speaking at DigitalFirst Bruxelles with Dimelo I explain what is a successful Digital Transformation and why it should start with Customer Care.
The UK startup blog Startup Valley interviews me about my participation in the Chabot Summit in Berlin with Dimelo as a speaker.
Speaking at the World's #1 bot conference, I talk about the role of bots in customer care and the need for human/machine collaboration.
The famous UK blog magazine "MyCustomer" publishes my article about emotion in Customer Experience.
Speaking in Prague at the Customer Engagement Management in Telecoms, I talk about the future of omni-digital customer care.
The UK blog Mobile Industry Eye publishes an article about WhatsApp for Business and quotes me as industry expert.
Le magazine français du marketing comarketingnews reprend ma tribune sur le sujet de Google Duplex et de son impact sur la Relation Client du futur
La Tribune publie mon article sur l'avenir de la Relation Client et l'impact du nouvel assistant vocal de Google - Duplex
Le magazine français LesEchos publie mon article 'Non, Google Duplex ne remplacera pas les centres d’appel'
Frédéric Canevet, fondateur du site ConseilsMarketing, me fait partager 7 astuces pour une relation client réussie.
Customer Experience Management in Telecoms Europe interviewed me about CX in 2020. We talked about technologies, channels and AI.
Prise de parole au club Nelson à la Chambre de Commerce et d'Industrie de Nanterre pour parler des défis des TPE/PME sur la digitalisation de la relation client.
Le magazine Stratégies publie mon interview sur le sujet "Pourquoi transformation digitale et relation client vont de pair"
Je participe au Comité éditorial du CX Day organisé par le groupe Francais Editialis à Paris le 19 Janvier 2018.
Vidéo de ma prise de parole à CXParis sur le sujet de l'évolution des attentes clients et l'importance d'une approche omni-digitale en relation client.
Le magazine de référence me cite dans son dernier article intitulé "7 clés pour enrichir l'expérience client" - "Peu importe le canal par lequel souhaite s'exprimer le client, il doit recevoir la même qualité de réponse"
Le FrenchWeb publie ma tribune intitulée "L’émotion dans la relation client: est-ce vraiment la première priorité ?" dans laquelle je présente ma pyramide de Maslow de la Relation Client.
Le magazine français l'Express publie une interview dans son dossier spécial sur la gestion de la relation client sur le sujet du messaging comme canal d'avenir pour la relation client.
I was invited to talk at the Customer Contact Management Summit in Warsaw and explain how to provide outstanding customer experience through omni-digital customer care
Interview at the Customer Contact Management Summit in Warsaw - what are the new trends of customer care ?
The tech magazine CBNews publishes my article "WHY DIGITAL TRANSFORMATION AND CUSTOMER CARE GO IN PAIR" during Vivatech.
Two days round table with customer care experts from all over UK at the London Customer Experience World
Le magazine français de la Relation Client m'interview sur son plateau pour parler des grandes tendances de l'expérience client et de l'implication de Dimelo sur ces changements majeurs.
Le magazine en ligne spécialisé Informatique News partage ma tribune dédiée à l'importance de l'omni-digital et sa différence avec l'omni-canal
Prise de parole aux côtés de Recast.ai (SAP) pour parler de collaboration humain/chatbot
TechWire Asia talks about my speech at Bangkok Telecoms World Asia in March 2018 and reviews some essential points.
Shep Hyken, International Expert in Customer Care and Customer Experience, hosts my latest article about essential KPIs to track for contact centers.
Video of my speech at Telecoms World Asia in March 2018 in Bangkok to talk about Digital Customer Care with Dimelo.
Le JDN (Journal Du Net) annonce ma nomination en tant que Directeur Marketing pour Dimelo.
Mention dans le magazine Executives de Mars 2018 pour ma nomination de Head of Marketing chez Dimelo
Publication de ma nomination chez Dimelo dans le magazine TopCom.
Le blog spécialisé en SEO Digitalis me cite au sujet des stratégies de backlinking.
Telecoms World Asia published my article about the major trends for 2018 in terms of digital customer care in Asia.
Le magazine Marketing Professionnel publie mon article sur la collaboration humain/machine et les chatbots en 2018 au sein de la relation client digitale.
Le magazine francais emarketing.fr publie mon article sur les tendances 2018 de la Relation Client - "Les 5 tendances de la relation client digitale en 2018"
The Huffpost published an exclusive interview to share my expertise about exhibitions with "Getting ready for the Trade Show Season, Interview with Julien Rio"
Julien Bréal de DIGISTRR m'interview pour parler entrepreneuriat, de marketing digital, de relation client et partager mon expérience sur ces sujets.
RelationClientMag.fr, leader Francais de la presse spécialisée en relation client, publie mon article "Les 5 tendances de la relation client digitale en 2018"
Elise Pinto, de Digitalis, m'invite à partager mon expérience sur son article "Marketing de contenu : Technique de la Page Virale"
Deborah Donnier mentionne mon article «Stratégie de contenu - la clef du succès web en 2017» sur le FrenchWeb
A new article published in a major Indian magazine for events and exhibitions on the theme: How to run a successful trade show booth?
Le FrenchWeb publie mon article "Les nouveaux canaux de la relation client digitale" en première page de FrenchWeb.fr
Mon article "L’importance des nouveaux canaux digitaux de la relation client" est publié sur le blog français des experts du web.
#EventIcons by endless events interviewed me and Trevor Lewis to define the most important elements of a successful trade shows from an exhibitor
Le magazine français de l'innovation technologique et du web publie mon article "Stratégie de contenu – la clef du succès web en 2017"
Conférence de 2h avec les entrepreneurs Francais de Hong Kong pour étudier l'importance d'une stratégie de contenu pour les TPE/PME
The popular Indian events magazine talks about The Trade Show Chronicles, the book that helps exhibitors better manage their show.
The Indian Events Magazine publishes one of my articles, "Are trade shows for sales or marketing?"
Future Shark features Julien Rio, founder of myfairtool, and tells his entrepreneurial journey in an article named "Julien Rio company myfairtool is Completely Revolutionizing The Trade Show Industry"
Julien Rio, founder of myfairtool, was recently interviewed by The Asian Entrepreneur: "Julien Rio has found a niche in the marketing world in setting up and helping companies exhibit at trade shows."
The Indian-based Trade show publication publishes a new article by Julien Rio, founder of myfairtool, "Did you know? You trade show visitors LIE to you!"
Steel Available interviews Julien Rio, founder of myfairtool, to talk about startups journey and entrepreneurship
Screen Print India published an article written by Julien Rio, founder of myfairtool, in its magazine Events Venues & Avenues
Exclusive interview of Julien Rio, founder of myfairtool on Startupcasts.
Jumpstart publishes an article written by Julien Rio, founder of myfairtool, sharing tips for startups participating in trade shows: "6 Benefits for Startups Participating in Trade Shows"
Julien Rio, Founder & CEO of myfairtool, spoke at the BSD academy to share his knowledge and experience about bootstrap marketing and help Hong Kong entrepreneurs boost their marketing efforts at no cost.
StartUP Buzz had an exclusive interview with Julien Rio, founder of myfairtool, to discover what the platform is all about and discuss his challenges as an entrepreneur
Screen Print India published an article about the trade show industry written by Julien Rio, founder of myfairtool
Exclusive video interview of Julien Rio, Founder & CEO of myfairtool with Silvia Pellegrini from Events Uncovered to discuss the different planning elements an exhibitor must consider before joining a trade show.
TechInAsia publishes an exclusive article from myfairtool Founder & CEO, Julien Rio, about startups in the trade show world
seedstars world publishes a guest article from Julien Rio, Founder & CEO of myfairtool, to help startups manage their trade show booth efficiently.
Pitch Perfect announces the winners of its 2016 session: myfairtool!
Tech Sparkle published an expert article about startups at trade shows from Julien Rio, Founder & CEO of myfairtool
Cocoonian story - story of Julien, founder+CEO of myfairtool, the reasons why he built his company and his vision of leadership
Silicon Dragon interviews myfairtool for the annual Silicon Dragon Entrepreneur Awards in Metta Hong Kong
CoCoon Pitch Night - video of myfairtool pitch @ Cocoon Hong Kong
I was invited by the leading business magazine "Hong Kong Business" to share my views on the challenges faced by trade shows in the Asian region.
Exclusive interview with Julien Rio, myfairtool founder + CEO, sharing his vision about the future of the Event Tech industry and trade shows
Hong Kong Business magazine publishes my article "Are Hong Kong's real estate and luxury industries about to collapse?"
Hong Kong Business publish my article "Why Hong Kong's logistics model is about to explode"
Presentation for Ovolo Hotels @ "Big Data and Digital Innovation" conference in June 2014 in Hong Kong.
Julien Rio's article "Creating an efficient SEO-friendly content development in Hong Kong" published on Hong Kong Business magazine
The leading business magazine in Hong Kong publishes my article "How Hong Kong companies can benefit from linking physical and virtual worlds"
I use my blog to share my personal insights and experience in various marketing fields, including digital marketing, exhibitions, branding and organization management.
You don't know what you don't know. When you engage with customers, every interaction can have a butterfly effect. Every detail can potentially have an enormous impact on your business. But do you know which opportunities you are missing and what is the cost of it?
Phone customer service has been around for years and had its ups and downs. What does phone support look like in 2019? Should it continue to be part of your overall customer experience strategy or is it doomed already?
There are two major strategies when it comes to dealing with customer enquiries: the ticketing approach and the conversation approach. Both methods have pros and cons, one is more problem centric while the other is more customer centric. Let’s review these strategies to define which best fits your business.
Julien Rio
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