Sales funnel

64,318 views

2017-07-05

Setting up an efficient email marketing strategy - the right approach

Email remains the communication tool the most used by companies for a good reason: it helps reaching prospects and clients easily according to their own timeline. But do you have a proper strategy in place?

11 minutes read
38,454 views

2017-06-21

Launching a content marketing strategy - conference at the Entrepreneurs Club of HK

A good content marketing strategy is the key to long term success. But where to start? I was recently invited to talk at a conference organized by the Hong Kong Entrepreneur Club to share my secrets and strategy.

9 minutes read
43,896 views

2017-06-08

5 steps to convert blog visitors into paying customers

You have built a blog that attracts visitors. All these readers are potential clients. But do you know who they are? Do you know how to contact them? How to convert them? This article will help you capture leads and move them down your sales funnel.

9 minutes read
70,955 views

2017-05-18

5 steps to the secret of web lead generation

You have a website, maybe a blog, a bunch of Social Media channels, but so far it hasn't helped you much getting new business. What you need is your online tools to generate leads. How? Keep reading!

10 minutes read
69,395 views

2016-08-07

B2B Strategy in a buyer-empowered era - speaking @ ClickZ Live Hong Kong

With more and more Social Media and review sharing websites, it becomes a real challenge for B2B marketers to stand out from the crowd. Overview of my presentation at ClickZ Live Hong Kong 2016.

4 minutes read
34,687 views

2015-12-12

How to get return on investment after participating in an exhibition or trade show?

Business shows and expo are among the most expensive and time consuming marketing events. How do you insure return on investment?

5 minutes read
10,262 views

2015-09-05

Stop wasting your time monitoring useless Social Media metrics

Companies need KPIs and figures to estimate their teams' performance. Consequently, numerous marketing departments end up monitoring metrics that have no reason to be monitored or even boosted. Let's review what really matters for your business.

4 minutes read
11,738 views

2014-09-13

How Sales Funnels can help you predict the future

Have you heard of Sales Funnels? This is the only way you will ever be able to improve your sales by understanding your customers!

6 minutes read

Entrepreneur specialized in web marketing, I have been developing online platforms and strategies for numerous companies across Europe and Asia.
Through those experiences I have managed large teams and handled various projects involving Marketing Strategy, digital marketing, SEO, communication & PR, web development, trade shows & exhibitions, social media, emailing campaigns, design, etc.
In this blog I share my experience and knowledge. Please feel free to reach out if you have specific projects for which you would need my expertise.
Julien Rio.

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