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67,270 views

2018-03-28

Omni-digital Customer Care for TelCos - conference at Telecoms World Asia

In a digital world evolving rapidly where consumers need things faster, how can telecoms keep up and delight their customers? Invited to talk at Telecoms World Asia on behalf of Dimelo, I presented the major challenges and solutions for an outstanding customer experience. Here is a short summary of the presentation as well as the entire video below.

7 minutes read
118,619 views

2017-12-12

The importance of selecting the right digital customer care channels

There has been a true acceleration in terms of technology evolution in the past few years. Our vectors of communication have changed: new devices, new technologies, new methods and new results. All these changes directly impact the way your customers expect to interact with your company. You wonder how to remain up-to-date and pick the right digital channels?

17 minutes read
57,769 views

2016-04-17

Content Generation - The Only Path to Long Term Success

Content strategy is often regarded as a time-consuming and low-result solution. Yet, while other digital strategies such as Social Media or SEM show immediate results, they also lose their power as soon as the budget is cut. Speaking for lalamove at the Digital Marketing & Strategy Innovation Summit in Hong Kong.

7 minutes read
17,193 views

2015-08-22

5 paths to success with your EDMs

Electronic Direct Marketing isn't science but it isn't random either. The five rules described in the following article should give you sufficient understanding to increase exponentially your EDM results.

7 minutes read
14,405 views

2012-06-09

Overthinking and loss of creativity, the solution

As a child, you were gifted with imagination and creativity. Now grown up, you base your judgment on your knowledge and experience. How to think like a child?

8 minutes read
16,215 views

2012-02-11

The mismanagement of customers loyalty

Summary and solutions of the most usual mistakes concerning the customers’ loyalty and their management

20 minutes read

Entrepreneur specialized in web marketing, I have been developing online platforms and strategies for numerous companies across Europe and Asia.
Through those experiences I have managed large teams and handled various projects involving Marketing Strategy, digital marketing, SEO, communication & PR, web development, trade shows & exhibitions, social media, emailing campaigns, design, etc.
In this blog I share my experience and knowledge. Please feel free to reach out if you have specific projects for which you would need my expertise.
Julien Rio.

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